Etihad's new amenity kit range is on-trend

Travel News 22 Oct 2015

Etihad Airways has launched a new range of business class amenity kits.

The carrier has teamed up with Luxe City Guides to create six limited edition bags, each containing Scaramouche + Fandango products.

The designs are inspired by six destinations — Abu Dhabi, London, Madrid, Los Angeles, Sydney and Hong Kong — and each comes with a corresponding city guide. More cities and designs are due to follow, Etihad said.

The kit contains facial moisturiser, a honey and shea butter lip balm, a sleep pack containing socks and eyemask, a care pack containing cotton pads and earbuds, a dental pack and earplugs.

Calum Laming, Etihad's vice president of guest experience, said: "The introduction of these kits is not about providing brand names to our business class guests. It is about intelligent design, functionality and providing them with products which are attractive, natural, useful and re-usable."

 

This article is a fragment originally published on businesstraveller.com.au and can be read in full here

Image source: Etihad